treo đầu dê bán thịt chó

== Vietnamese == === Etymology === Calque of Chinese 掛羊頭賣狗肉 / 挂羊头卖狗肉 (quải dương đầu mại cẩu nhục). === Pronunciation === (Hà Nội) IPA(key): [t͡ɕɛw˧˧ ʔɗəw˨˩ ze˧˧ ʔɓaːn˧˦ tʰit̚˧˨ʔ t͡ɕɔ˧˦] (Huế) IPA(key): [ʈɛw˧˧ ʔɗəw˦˩ jej˧˧ ʔɓaːŋ˦˧˥ tʰit̚˨˩ʔ t͡ɕɔ˨˩˦] (Saigon) IPA(key): [ʈɛw˧˧ ʔɗəw˨˩ jej˧˧ ʔɓaːŋ˦˥ tʰɨt̚˨˩˨ cɔ˦˥] === Verb === treo đầu dê bán thịt chó (literal) to put up goat heads, but actually be selling dog meat (figurative, advertising) to practice blatantly false advertising, to pull off a bait and switch