downmarket

== English == === Etymology === From down- + market. === Adjective === downmarket (comparative more downmarket, superlative most downmarket) (economics) Designed for low-income consumers. Antonyms: upmarket, upscale, high-end Near-synonym: low-end Of, or relating to the less prestigious sector of the market. Antonyms: upmarket, upscale, high-end Near-synonym: low-end ==== Related terms ==== ==== Translations ==== === Adverb === downmarket (comparative more downmarket, superlative most downmarket) Towards the less prestigious sector of the market. Antonym: upmarket Coordinate term: mid-market === Verb === downmarket (third-person singular simple present downmarkets, present participle downmarketing, simple past and past participle downmarketed) (transitive) To render or become downmarket. ==== Translations ==== === References === “downmarket”, in Lexico, Dictionary.com; Oxford University Press, 2019–2022.