arculat

== Hungarian == === Etymology === First attested in 1565. From the obsolete form arcel of the noun arc (“face”) (compare also archaic orca) with the noun-forming suffix -at, recorded as arczelat(u). === Pronunciation === IPA(key): [ˈɒrt͡sulɒt] Hyphenation: ar‧cu‧lat Rhymes: -ɒt === Noun === arculat (plural arculatok) image (characteristic of a group, nation, etc.; how one is, or wishes to be, perceived by others) Synonym: imázs (marketing, graphic design) corporate identity (consistent outward appearance of a company, especially with regard to visual style including logo, stationery, uniforms, etc.) ==== Declension ==== === References === === Further reading === arculat in Géza Bárczi, László Országh, et al., editors, A magyar nyelv értelmező szótára [The Explanatory Dictionary of the Hungarian Language] (ÉrtSz.), Budapest: Akadémiai Kiadó, 1959–1962. Fifth ed., 1992: →ISBN. arculat in Nóra Ittzés, editor, A magyar nyelv nagyszótára [A Comprehensive Dictionary of the Hungarian Language] (Nszt.), Budapest: Akadémiai Kiadó, 2006–2031 (work in progress; published a–ez as of 2024).