Upselling

== German == === Etymology === Borrowed from English upselling === Pronunciation === IPA(key): [ˈapˌsɛlɪŋ] Hyphenation: Up‧sel‧ling === Noun === Upselling n (strong, genitive Upsellings, plural Upsellinge) (marketing, economics) upselling (a sales technique where a seller encourages the customer to purchase more expensive, premium, or upgraded items to generate more revenue) ==== Declension ==== ==== Synonyms ==== Up-Selling (alternative spelling) Veredelungsverkauf (rarely used German equivalent) ==== Antonyms ==== Downselling (offering a cheaper alternative to ensure a sale) ==== Hypernyms ==== Verkaufsstrategie (sales strategy) Absatztaktik (sales tactic) ==== Coordinate terms ==== Alleinstellungsmerkmal (the reason why a customer should choose the premium option) Cross-Selling (selling complementary products instead of upgrades) Kundenwert (the total value of a customer, which upselling aims to increase) Marktpositionierung (how the premium product is placed relative to the basic version) Werthaltigkeit (the perceived value that justifies the higher price) ==== Related terms ==== Verkaufsgespräch (sales pitch) Zusatzverkauf (additional sale) === References === “Upselling” in Digitales Wörterbuch der deutschen Sprache “Upselling” in Duden online