Unternehmensstrategie

== German == === Etymology === Unternehmen (“company/enterprise”) +‎ -s- +‎ Strategie (“strategy”) === Pronunciation === IPA(key): [ʊntɐˈneːmənsʃtʁateˌɡiː] Hyphenation: Un‧ter‧neh‧mens‧stra‧te‧gie === Noun === Unternehmensstrategie f (genitive Unternehmensstrategie, plural Unternehmensstrategien) (economics, management) corporate strategy, business strategy (the overall direction and scope of an organization and how its various business operations work together to achieve particular goals) ==== Declension ==== ==== Synonyms ==== Firmenstrategie (company strategy) Geschäftsstrategie (business strategy) ==== Antonyms ==== Operatives Geschäft (operations; the day-to-day business as opposed to the long-term plan) ==== Hypernyms ==== Managementplanung (management planning) Strategie (strategy) ==== Coordinate terms ==== Anlagehorizont (the time horizon defined by the strategy) Desinvestition (a strategic tool to refocus the company) Kapitalmaßnahme (the financial implementation of the strategy) Kernkompetenz (core competency; the basis of the strategy) Marktpositionierung (market positioning) ==== Related terms ==== strategisch (strategic) unternehmerisch (entrepreneurial) === References === “Unternehmensstrategie” in Digitales Wörterbuch der deutschen Sprache “Unternehmensstrategie” in Duden online