Markteintritt

== German == === Etymology === Markt (“market”) +‎ Eintritt (“entry/entrance”) === Pronunciation === IPA(key): [ˈmaʁktʔaɪ̯nˌtʁɪt] Hyphenation: Markt‧ein‧tritt === Noun === Markteintritt m (strong, genitive Markteintritts, plural Markteintritte) (economics, business) market entry (the launch of a new product or service into a specific market, or the expansion of a company into a new geographic or demographic area) ==== Declension ==== ==== Synonyms ==== Markteinführung (product launch) Markterschließung (opening up or developing a market) ==== Antonyms ==== Marktaustritt (market exit; leaving a market due to losses or strategic shifts) Marktrückzug (market withdrawal) ==== Coordinate terms ==== Markteintrittsbarriere (barrier to entry; obstacles that make it difficult for new firms to enter a market) Pionierstrategie (first-mover strategy; entering a market before anyone else) Marktdurchdringung (market penetration; increasing market share within an existing market) Marktsegmentierung (market segmentation; dividing a market into distinct groups of buyers) ==== Related terms ==== marktgängig (marketable/salable) Eintrittskarte (entrance ticket; sometimes used metaphorically for a key product) === References === “Markteintritt”, in Digitales Wörterbuch der deutschen Sprache‎[1] (in German) “Markteintritt” in Duden online